13 Sep Brandstar
BrandStar is a fully-integrated global marketing firm and an acclaimed expert in delivering strategically relevant brand content marketing to today’s women. Their multiscreen, multimedia approach focuses on health, beauty, design, fashion, and fitness to enlighten and educate women on brands that can help improve their lives and the world around them. BrandStar’s active television shows include The Balancing Act, Designing Spaces, Access Health, and Mission Makeover.
BrandStar purchased an 11,000 sf manufacturing building located adjacent to their 10,000 recording studio, and hired BSA to transform the building into their new corporate headquarters. The project involved completely demolishing all interior improvements, changing exterior door and window locations, modifying the parking lot, and construction of new interior improvements.
Work included state of the art audio-visual systems, structured cabling systems, computerized building management systems that controlled daylight harvesting, air conditioning, and access control functions, and also featured interior glass walls and modular furniture systems throughout the facility. The project was filmed and a TV series called ‘Office Spaces’ was created documenting the construction. The show aired on the Fox Business channel and the Lifetime TV network.